Listing marketing
A single property website for every listing.
Give every home you list its own page on your website, with the full gallery, tours, facts and a tour request tagged to that home. It's the marketing your sellers can see, share and show their friends.
We'll look at your market and goals, then recommend what fits.
3x Web Excellence Award winner
Why it wins listings
Sellers want to see how their home will be marketed.
In a listing presentation, every agent promises great marketing. A single property website lets you show it. Pull up the page you built for your last listing, then the solds that still live on your site, and the seller sees exactly what their home will get.
- A page you can open on your phone in the listing appointment
- A link your sellers share with family, neighbors and their own network
- Tour requests that come to you, not to a portal's paid agent
- Sold pages that stay up as proof for your next presentation
What every listing page includes
Everything a buyer needs to fall for the home.
Each page is built into your own website and designed to match it, so the listing reads as your marketing, not a portal's.
Full photo gallery
Every photo, large and fast on any phone, instead of a thumbnail strip in a search grid.
Video and virtual tours
Walkthrough videos and 3D tours sit right on the page, next to the photos.
Facts and features
Beds, baths, size, lot, year built and the features that make this home different, written the way you'd say them.
Schools, map and payment
Nearby schools, the home on a map and an estimated monthly payment, so buyers can picture living there.
Price history and open houses
Price changes and upcoming open houses, kept current from your dashboard.
Tour and info requests
Request a Tour and Request Info forms on every page, sent to you with the home attached.
A short guide
What makes a single property website work.
A good single property website does one job: get serious buyers to ask for a showing. The pages that do it well share a few things, whatever company builds them.
- The best photo first, large, with the price and address beside it
- One clear action on every screen: request a tour
- Facts a buyer can scan in seconds, then the story of the home
- Fast on a phone, because that's where most buyers open the link
- A page that stays up after the sale, so it keeps working for you
How it works
From new listing to a live listing page.
- Step 1
Strategy call
We learn how you market listings today and what you show sellers in a listing presentation.
- Step 2
Design
We design the listing page into your website, so every home looks like part of your brand.
- Step 3
Add a listing
You add photos, tours and facts from an easy dashboard. The page builds itself from what you enter.
- Step 4
Share and sell
Share the link in your emails, social posts and sign riders. When it sells, mark it sold and it stays up as proof.
Questions
Single property website questions, answered.
What is a single property website?
A single property website is a page or site built for one home for sale, with its photos, tours, facts and a way to request a showing. Ours live on your own real estate website, so every listing also builds your brand and sends buyers to you.
How is this different from my listing on the portals?
On the portals, your listing sits next to ads for other agents, and buyer requests can go to someone else. Your single property website shows only you, and every request comes to you with the home attached.
Can I use the page in my listing presentation?
Yes, that's what it's for. Open your last listing's page and your solds on your phone or laptop, and the seller sees exactly how their home will be marketed.
What happens to the page when the home sells?
You mark it sold and it stays on your site as proof. Sellers see a record of homes you've sold, each with its own page.
Can a listing have its own domain?
Yes, if you want one. By default each listing is a page on your website, part of your marketing system. For a listing that deserves it, we can set up its own domain that opens the same page.
Who adds the listings?
You or your assistant do, from an easy dashboard: photos, tours, facts and open houses. You don't need to call us to put a new listing up.
Do I need IDX to have listing pages?
No. Listing pages are for your own listings and work with or without IDX. IDX adds search of every MLS home in your market, which some agents want and others don't need.
Ready to show sellers how you'll market their home?
Book a strategy call. We'll walk through a listing page and how it fits your listing presentation.
3x Web Excellence Award winner